IMPROVEMENT OF MARKETING TECHNOLOGIES IN ENTERPRISES OF THE FOOD INDUSTRY

Authors

  • Baymukhamedova Gulnoza Fattakhovna Tashkent Chemical Institute of Technology, Faculty of Industrial Engineering and Management, Department of Industrial Economics and management Author

Keywords:

food industry, enterprises, marketing

Abstract

Improving marketing technologies at food industry enterprises is one of the important and pressing issues. Increased competition in this area, changes in consumer demand and desire, as well as global economic trends require updating marketing strategies. Food industry enterprises need to use modern marketing technologies to successfully market their products and increase brand reputation.

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Published

2025-02-08

Issue

Section

Articles

How to Cite

IMPROVEMENT OF MARKETING TECHNOLOGIES IN ENTERPRISES OF THE FOOD INDUSTRY. (2025). Western European Journal of Historical Events and Social Science, 3(02), 77-79. https://westerneuropeanstudies.com/index.php/4/article/view/2082